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AMD & HP Channel Programs Manager

ARE YOU THE ONE?

We are seeking an AMD & HP Channel Programs Manager who will be responsible for driving AMD and HP marketing strategies through our commercial channel partners and distributors. 

 

This role involves a combination of business planning, partner enablement, marketing execution, and sales strategy implementation to grow the total HP portfolio. 

 

You’ll lead marketing programs and provide support to partners to ensure effective execution, while also identifying growth opportunities across product categories.

 

WHAT YOU’LL BE UP TO

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CHANNEL ENGAGEMENT & MARKETING EXECUTION 

Lead and manage AMD and HP commercial channel marketing and enablement programs. 

 

Create and execute tailored, measurable marketing plans with partners. 

 

Drive channel communication including newsletters, social campaigns, and promotions. 

 

Manage Proof of Execution (POE) and Proof of Cost (POC) for all AMD/HP campaigns. 

 

Coordinate partner events and facilitate training initiatives. 

 

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PARTNER RELATIONSHIP MANAGEMENT 

Act as the primary HP contact for assigned partners. 

 

Build strong relationships across all levels within partner organisations. 

 

Develop and co-own business plans to grow HP’s portfolio and share of wallet. 

 

Facilitate quarterly business reviews (QBRs) and present detailed YoY sales analysis. 

 

Gather and report on partner forecasts, market insights, and competitive intelligence. 

 

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SALES STRATEGY & ENABLEMENT 

Identify partner opportunities and define sales pursuit strategies. 

 

Assist with deal support, bid requests, and product delivery coordination. 

 

Lead education initiatives to motivate partners and upskill personnel on HP’s product roadmaps and solutions. 

 

Champion the HP Amplify Partner Program, including qualification tracking and initiative deployment.

 

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BUDGET & PROGRAM MANAGEMENT 

Manage AMD Market Development Funds (iMDF) and HP alliance budgets. 

 

Track campaign budgets and ensure accurate execution and claiming. 

 

Host and facilitate SPIFF days and promotional activity days at partner sites. 

 

 

ARE YOU OUR PERFECT PARTNER?

  • You’ll have proven experience in partner/channel/account management, preferably in the tech sector. 
  • You’ll have strong commercial acumen with the ability to identify and capitalise on opportunities. 
  • You have strong written and verbal communication skills, with a persuasive and solution-oriented approach and presentation capabilities. 
  • You’ll have the ability to manage multiple priorities and work collaboratively across teams. 
  • You’ll have experience with marketing and sales enablement programs. 
  • You’ll have strong analytical, planning, and time management skills. 
  • You’ll have a strong organisational and multitasking skill, with the ability to work independently and proactively. 
  • You’ll have a high proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) and familiarity with tools like SharePoint, and digital collaboration platforms. 

 

WHAT YOU CAN EXPECT FROM US

  • Competitive Salary: £35,000 - £45,000 Per Annum
  • Car Allowance 
  • Company Sick Pay 
  • Access to a range of discounts and perks across our key partners & beyond
  • Life Assurance: 4 times your annual salary 
  • Flexible Rewards Hub
  • Development Opportunities 

 

WHO ARE WE?

We’re Blue Square. An award-winning, retail marketing agency connecting and engaging audiences with some of the world’s most loved brands. We believe in the power of human touch across the buyer to customer journey to grow sales, increase loyalty and build brand love for our clients. People are at the centre of our success. We go above and beyond to support, develop, and nurture our talented employees to driver personal growth and love what they do. 

 

At the heart of our agency are our ETHIC values – and we’re on a mission to work with individuals who share and believe in them.  

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